Performing social advocacy: A critical sociolinguistic analysis of selected songs of Beautiful Nubia

Authors

  • Saheed Omotayo Okesola Obafemi Awolowo University, Ile-Ife, Nigeria

DOI:

https://doi.org/10.61320/jolcc.v2i2.108-132

Abstract

This study explores social advocacies in the songs of Segun Akinlolu (aka Beautiful Nubia). The data for the study comprises ten purposively selected songs by the artist. These songs are Seven Lifes, Owuro Lojo (How do you do?), Ma Ba Won So, Baba Mimo, Jangbalajugbu, Ohun Oju Nri, Table Turns, E K'omo L'ede, Small People’s Anthem, and Mind of Your Own. The study blends critical sociolinguistics and discourse historical approach (DHA) of critical discourse studies in data analysis. The analysis shows that through symbolism, imagery, juxtaposition, rhetorical question and irony, Beautiful Nubia prioritizes social advocacies in his songs by enlightening and raising people’s consciousness about patriotism, justice and equity, national courage and resilience, cultural preservation, and linguistic identity. The study concludes that Beautiful Nubia sees music and its performance as public enlightenment undertakings for sociopolitical advancement and societal repositioning.       

References

Adegoju, A. (2014). Beautiful Nubia's polemics on child rights and the leadership challenge in Nigeria, Journal of African Cultural Studies, 26:1, 82-98, DOI:10.1080/13696815.2013.822794

Ademilokun, M.A. & Bamigbade, W.A. (2021). Social consciousness in the lyrics of Folarinde Falana (Falz): A critical discourse analysis perspective. International Journal of Language and Literature, Vol. 9, (2), 44-57. Akande, A.T. (2012). Globalization and English in Africa: Evidence from Nigerian hip-hop. New York: Nova. Akande, A.T. (2013). Language contact and contact language(s) in Nigeria: Nigerian hip- hop lyrics as a case study. In A. T. Akande, & T. Rotimi, (Eds.) Contact linguistics in Africa and beyond. New York: Nova Science Publishers Inc.

Akande, A. (2014). Hybridity as authenticity in Nigerian hip-hop lyrics. In V. Lacoste, J.Leimgruber & T. Breyer (Ed.), Indexing authenticity: Sociolinguistic perspectives (pp. 269-286). Berlin, München, Boston: De Gruyter. https://doi.org/10.1515/9783110347012.269

Akande, A.T. & Mosobalaje, A. (2014). The use of proverbs in hip-hop music: The example of Yoruba proverbs in 9ice’s lyrics. Proverbium 31: 35-58. http://lexikos.journals.ac.za

Akingbe, N. & Onanuga, P.A. (2018). Leveraging poetry on the airwaves: appropriating linguistic creativity in Nigerian hip hop lyrics. Journal of the Musical Arts in Africa, 15:1-2, 19-40, DOI: 10.2989/18121004.2018.1534335

Alim, H. S. (2015). Hip hop nation language: Localization and globalization. In J. Bloomquist, L. J. Green, & S. L. Lanehart, (Eds.), The Oxford handbook of African American language, 850–862. Oxford: Oxford University Press.

Amnesty International [https://www.amnesty.org/en/latest/news/2024/03/nigeria- fresh-abduction-is-a-sign-that-impunity-reigns/] Retrieved 17th 2024.

Androutsopoulos, J. (2010). Multilingualism, ethnicity and genre in Germany’s migrant hip-hop. In M. Terkourafi, (ed) Languages of global hip-hop, 19-43. London: Continuum. Galindo, G. (2003). The importance of music in our society. Retrieved from http://www.gilbertgalindo.com/importanceofmusic.htm on February 5th, 2024. Gbogi, T. (2016). Language, identity, and urban youth subculture: Nigerian hip-hop music as an exemplar. Pragmatics, 26 (2), 171-195. Gonsior, J. (2011). Language vs music? Exploring music’s link to language. Seminar paper retrieved from https://www.grin.com/document/175041 on February 5th, 2024.

Ikibe, S.O. (2020). Nigerian music education in a pandemic era: Excelling xerophytes in a new normal. Journal of Nigerian Music Education 12, 1-18.

Jentschke, S. (2016). The relationship between music and language. In S. Hallam, I. Cross & M. Thaut (Eds.), The Oxford handbook of music psychology. Oxford: Oxford handbooks online. Labinjoh, J. (1982). Fela Anikulapo-Kuti: Protest music and social processes in Nigeria. Journal of Black Studies, Vol. (13) 1, Communication and Change in Sub-Saharan Africa, 119-134. Lee, J.S. (2011). Globalization of American vernacular English in popular culture: Binglish in Korean hip-hop. English World-Wide 32, 1-23.

Liadi, O. F. (2012). Multilingualism and hip-hop consumption in Nigeria: Accounting for the local acceptance of a global phenomenon. Africa Spectrum, 47 (1), 3-19.

Low, B. E. (2007). “Hip-hop, language, and difference: The N-word as a pedagogical limit -case”. Journal of Language, Identity and Education 6, 147-160.

Omoniyi, T. (2009). “‘So, I choose to do am Naija style’: Hip hop, language and postcolonial identities”. In H. S. Alim, A. Ibrahim & A. Pennycook (Eds.), Global linguistic flows: Hip-hop cultures, youth identities and the politics of language, 113-135. London: Routledge.

Onanuga, P. (2021). A discursive contextualisation of hustling in Nigerian Hip - Hop. Matatu, 52(2), 337-367. https://doi.org/10.1163/18757421-05202005 Osuagwu, T. R. (2019). Protest music and political consciousness among Nigerian youths. In U. Onyebadi (Ed.), Music and messaging in the African political arena (pp. 241 -260). IGI Global. https://doi.org/10.4018/978-1-5225-7295-4.ch013

Pennycook, A. (2007). Global Englishes and transcultural flows. New York: Routledge. Punch Editorial Board (2023, December 27). Out-of-school children threat persists. Punch Newspaper. https://punchng.com

Reisigl, M. & Wodak, R. (2001) Discourse and discrimination: Rhetorics of racism and antisemitism. New York: Routledge.

Reisigl, M., & Wodak, R. (2009). The discourse-historical approach. In R. Wodak & M. Meyer (Eds.), Methods of critical discourse analysis (2nd ed., pp. 87-121). London: Sage. Shonekan, S. (2011). Sharing hip-hop cultures: The case of Nigerians and African Americans. American Behavioral Scientist, 55(1), 9-23. https://doi.org/10.1177/0002764210381726. Smitherman, G. (1997). “The chain remain the same”: Communicative practices in the hip hop nation”. Journal of Black Studies 28, 3-25.

Stylianou, Evros (2010). “Keeping it native(?): The conflicts and contradictions of Cypriot hip-hop”. In M. Terkourafi, (ed.) Languages of global hip hop, 194-222. London: Continuum.

http://www.songlyrics.com/beautiful-nubia-lyrics.

Downloads

Published

2024-04-26

How to Cite

Okesola, S. O. (2024). Performing social advocacy: A critical sociolinguistic analysis of selected songs of Beautiful Nubia. Journal of Linguistics, Culture and Communication, 2(2), 108–132. https://doi.org/10.61320/jolcc.v2i2.108-132